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Abstract
This study is devoted to the analysis of the conceptual foundations for enhancing the competitiveness of commercial banks in the financial market. The paper examines the theoretical and methodological aspects of the category of competitiveness, its transformation in modern conditions, as well as the key factors influencing the sustainable development of the banking sector. Particular attention is paid to the role of digital technologies, innovative financial services, and corporate governance mechanisms. Based on the analysis of practical data from the banking system of Uzbekistan, specific proposals and recommendations for improving the competitiveness of commercial banks have been developed.
References
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