Vol. 1 No. 5 (2026), Articles
Vol. 1 No. 5 (2026)

IMPROVING COMPETITIVENESS OF RETAIL ENTERPRISES THROUGH PRICING POLICY OPTIMIZATION

Articles
Published 2026-05-31
Matyakubova Aziza
Urgench State University named after Al-Beruni Lecturer, Department of Economics
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Keywords

pricing policy, retail competitiveness, pricing strategy, dynamic pricing, price optimization, competitive pricing, profit margin, consumer behavior.

How to Cite

Matyakubova Aziza. (2026). IMPROVING COMPETITIVENESS OF RETAIL ENTERPRISES THROUGH PRICING POLICY OPTIMIZATION. INTERNATIONAL MULTIDISCIPLINARY SCIENCE CONFERENCE, 1(5), 334-338. https://doi.org/10.5281/zenodo.20561334
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Abstract

This thesis examines the current issues of improving competitiveness of retail enterprises through pricing policy optimization. The importance of strategic pricing approaches in the regional retail market is analyzed and practical recommendations are developed based on international experience.

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References

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